|Posted on 14 April 2016|
Shah Alam – Studying the environment is no longer confined to conventional textbook lessons. More schools in Shah Alam are adopting a green approach beyond the classroom, with nature-themed projects woven into the fabric of school life.
A school-level recycling campaign organised by Fraser & Neave Holdings Bhd (F&NHB) and Majlis Bandaraya Shah Alam (MBSA) is helping schools realise that environmental awareness and recycling begins in the education system.
Initiated in 2007, the Kempen Kitar Semula F&N & MBSA has empowered schools to take a proactive approach to promote environment preservation and imbue the 5R philosophy; Reduce, Reuse, Recycle, Rethink and Recreate amidst and beyond the classroom setting.
Speaking at the launch of the 10th edition of the campaign, Ms Cariessa Goh, Corporate Affairs Manager, F&NHB said that education plays a crucial role in raising awareness of environmental challenges and shaping the attitudes and behaviours that can make a difference.
“We at F&N believe that it is never too young to start promoting recycling habits and educate children on making greener choices. Schools offer the perfect platform to reach out to students and foster the love for nature through lessons and extra-curricular activities.
Since we began the campaign, students have shown just how powerful they are in driving the message of recycling and environment preservation among their peers and even at home. Year by year, they amaze us with their dedication and passion towards the cause and continue to be great role models for others around them. To date, the campaign has collected over 900,000kg of recyclable materials. That’s quite an achievement!” she added.
This year’s campaign runs from April 20 to September 21, 2016 and is supported by the Department of Education Selangor and Tetra Pak Malaysia. The five-month campaign challenges primary schools, secondary schools and kindergartens under the MBSA administration to collect the largest haul of recyclable materials per student, i.e. aluminum, plastic, and paper, to win rewards worth RM27,900.
Primary and secondary schools stand to win the grand prize of RM2,000 for the highest average score of recyclable items collected at the end of the campaign. The second prize is RM1,700 each while for third place RM1,500 each. Fourth and fifth places respectively earn RM1,200 and RM1,000 each for their efforts. Sixth and seventh placements will receive a consolation prize of RM400 each.
Winners for the kindergarten category will receive RM500 as the grand prize, while first and second runners up will be awarded RM400 and RM300 respectively. Fourth to seventh placements will each receive a consolation prize of RM100.
Three special awards are also up for grabs for the most aluminum, plastic and Tetra Pak materials accumulated. Winners from primary and secondary schools stand to win RM700 while kindergartens will receive RM300 for each special award category.
To commemorate the 10th anniversary of the campaign, a special award will be given out to primary and secondary schools with the best and most creative Recycling Corners. Top schools in each category stand to win a share of RM4,800 for their efforts.
Last year, Pra Sekolah SK Seksyen 20 registered an average collection of 31.5kg of recyclables per student, earning them the crown in the kindergarten category while SMK Seksyen 11 took the lead in the secondary school category with an average collection of 16.4kg per student. In the primary school category, SK Pendidikan Khas Selangor claimed the top spot after recording an average sum of 9.7kg of recyclables per student.
“We are grateful to have the continuous support from MBSA and our partners from the Department of Education Selangor and Tetra Pak Malaysia to make this annual campaign a success. Environment preservation is the shared responsibility of all members of society. With the commitment from all parties, we believe that we can create a responsible community of recyclers throughout Malaysia,” said Cariessa.
The 2016 campaign was officially launched by Datuk Bandar Shah Alam, Dato' Ahmad Zaharin Bin Mohd Saad. It will conclude with a prize giving ceremony, expected to be held in October.